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· 1-bed Apartment

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+£128
Monthly Profit
After rent, management & costs
£575
Rent / mo
Market rent (VOA BRMA median): £622/mo ▼7.6% below market
VOA Private Rental Market Statistics, Oct 2024–Sep 2025
£971
SA Net / mo
after platform costs
35.0%
Break-even Occ.
min occupancy needed

📊 SA Market Rates —East Midlands

📊 Area average rate
£123
Median nightly rate
40%
Avg occupancy
£1,471
Est. gross / mo (bedroom-adj.)

Area data forEast Midlands — actual results vary by property, management quality, and season.

✅ No Article 4 Direction detected for this area

🏠 SA Readiness Score

5/10 Needs Work Functional layout but dated finishes, repairs needed, and cleanliness concerns throughout.

✓ Strengths

  • Good natural light and decent room sizes
  • Kitchen has essential appliances including washer/dryer
  • Bathroom has modern suite with shower enclosure

✗ Issues

  • Flooring stained and showing water damage; bathroom window has water marks
  • Dated tile work, worn wooden floors, and cosmetically tired throughout
  • Narrow hallway and exterior maintenance issues visible from photos

💰 SA Setup & Running Costs

Based on GuestReady full management at 15% of SA gross. Monthly profit shown above is after all costs below.

Initial Outlay

Security deposit (1 month) £575
First month's rent £575
SA setup cost by room (East Midlands rates)
Kitchen £400–£1,700
Bathroom £300–£1,300
Living Room £200–£800
Master Bedroom £400–£1,700
Entrance Hall £0–£200
Furnishing & fit-out (est. median) £3,420
GuestReady onboarding (photography + listing) £300
Welcome pack & consumables £100
Total initial outlay £4,970

Monthly Running Costs

Rent to landlord £575
GuestReady management (15%) £165
Utilities (gas / electric / broadband) £150
Consumables & restocking £50
SA insurance uplift (est.) £35
Total monthly costs £975
Monthly profit +£128
Break-even occupancy (managed): 35%

All figures are estimates. Utilities scaled by bedroom count. GuestReady fee from 15% — actual rate varies by location. Insurance estimate ~£420/yr SA-specific uplift. Setup cost covers furnishing, appliances, linen, welcome kit, and photography — excludes structural refurb; obtain quotes before committing. Learn about GuestReady →

📊 Occupancy Sensitivity

Cashflow at different occupancy rates — how the spread changes if bookings are lighter or stronger.

Occupancy Gross/mo Net/mo Cashflow/mo
60% £1,655 £1,456 +£881/mo
70% £1,931 £1,699 +£1,124/mo
80% £2,207 £1,942 +£1,367/mo
90% £2,483 £2,185 +£1,610/mo
100% £2,758 £2,427 +£1,852/mo

SA nightly rate: £123 (East Midlands). Net figures use 12% platform fee.

📍 Location

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🏗️ Urban Regeneration & Infrastructure

Enterprise Zone
✅ Within catchment
Nearest zone: ~2 mi
Nearest Major Infrastructure
No major infrastructure nearby
Gentrification Signal
0/10
Early stage / stable

🌎 Area Profile — East Midlands ⓘ What are deciles?

IMD (Overall)
1/10
High deprivation
Crime
1/10
High deprivation
Income
1/10
High deprivation
Employment
1/10
High deprivation
Education
2/10
High deprivation
Housing Barriers
4/10
Mid deprivation
Rural/Urban
Mixed

🔧 Local Trades

Trade Name Phone Email
decorator Derby House Painter & Decorator, Derby, DE1 2AW 07441 425139
photographer Lianne Harrison Photography - Derby 06195004180

🏘 Property Details

Type: Apartment
Bedrooms: 1
Spread margin: 55.6%
⚠️ Important — Subletting & Short-Term Let Compliance

Before subletting or operating a short-term let from any rental property, you must obtain written permission from your landlord and check the terms of your tenancy agreement. Subletting without permission may breach your tenancy agreement and, in some cases, may be unlawful. This analysis is for informational purposes only and does not constitute legal or financial advice. You are solely responsible for ensuring all activity complies with your tenancy agreement, local planning rules, and applicable law.

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