GU28 — Property Investment Data
Short-term rental data · Last updated: Jun 2026 · 146 listings sampled
About GU28
# GU28 Short-Let Investment Analysis
GU28 covers the Midhurst and Petworth areas of West Sussex, situated between the South Downs National Park and the English Channel coast. The sector combines rural charm with proximity to established tourist attractions, placing it within a two-hour drive of London and close to popular coastal destinations. This geographic positioning creates reliable demand from both leisure visitors and business travellers seeking countryside escapes.
The short-let market here demonstrates moderate but consistent performance. Average nightly rates of £122 reflect the mid-range positioning typical of market towns with heritage appeal. The estimated 60% occupancy rate is respectable for a rural sector, though below levels typically seen in major cities or prime coastal areas. Monthly revenue averaging £2,206 per property suggests viable returns for investors with modest accommodation standards and efficient marketing.
What distinguishes GU28 for short-let investors is stability rather than explosive growth. The established Airbnb presence of 84 sampled listings indicates a mature market without oversaturation. However, investors should recognise the seasonal nature of rural tourism and the competitive pressure from nearby destinations. Success here depends on offering distinctive properties with strong local positioning rather than relying on volume or rapid appreciation.